Director Market Development

Name

Jeevani Siriwardena (nee Jayawickrama)

Designation

Director Market Development

Qualifications

  • Bachelor of Commerce Special Degree (Second Class),  University of Colombo
  • Master in Business Studies (Merit), University of Colombo
  • Post Graduate Diploma of the Chartered Institute of Marketing (CIM) – UK

Experience    

Working for the organization for the past 26 years and gained a wealth of experience gained from being a Management Trainee, Research Assistant, Assistant Director and a Deputy  Director in 2006.  For a short spell of one year and 3 months commencing October 2004, was assigned to be in charge of the Sri Lanka Trade Centre in Chennai.

Work Area

Responsible for Marketing activities in the European Region such as organizing

  • Inward buying delegations to Sri Lanka.
  • Outward exporter delegations to European markets.
  • Sri Lanka Pavilions at International Trade Fairs
  • Image building campaigns in Europe.