UNICHELA PVT LTD

1986 was a milestone year, when Mahesh Amalean met Martin Trust, the then President of MAST Industries (USA), and a partnership was sealed on a handshake, giving rise to Unichela. Soon, Mahesh was travelling to Columbus, Ohio, to persuade Victoria’s Secret to buy lingerie manufactured in Sri Lanka – a product that was unheard of in the South Asian region, to be made in a country with no prior experience in the field. Surging ahead, what the young organisation lacked in technical skills and knowledge, almost non-existent in Sri Lanka at the time, it made up for with passion, tenacity and a clear understanding that it would not compromise on the welfare of employees. This people-oriented culture is a hallmark of the organisation. The persistence and creative thinking paid off as MAS soon became renowned as a leading lingerie manufacturer in the region.